Summary
Account Manager & Senior Technical Project Manager with 38 years in live events and broadcast. Led teams delivering projects for Super Bowl, NASCAR, Nike, Fox Sports, Bell Canada, and Westminster Dog Show, blending client leadership with technical expertise to ensure flawless, efficient execution.
Overview
38
Years of Professional Experience
Work History
Apex Sound and Light
Toronto, Canada
Account Manager / Senior Technical Project Manager
12.2015 — Current
▾
- Account Manager and Technical Director of show opening elements for three Super Bowls (Miami, Phoenix, New Orleans)
- Directs high-profile projects from pitch through delivery across audio, video, lighting, and staging
- Led teams of 20–100+ for NASCAR, Westminster Dog Show, Nike, Fox Sports, Bell Canada
- Primary client liaison — translates creative vision into technically feasible, budget-aligned plans
Olive Tree Consulting
Toronto, Canada
Technical Producer and Multi-Camera Director (Founder)
12.2005 — 12.2015
▾
- Founded and operated boutique production company for a full decade
- Live streaming and broadcast for corporate and cultural clients
- Managed client acquisition, financial operations, technical delivery, and team coordination
- Successfully acquired by Apex Sound and Light
Livewire Communications
Toronto, Canada
Technical Director
12.2005 — 12.2006
▾
- International live streaming productions for Magna International and Toyota
- Coordinated technical systems across international locations
Duccom Canada
Toronto, Canada
Project Manager / Assistant Technical Director
12.2004 — 12.2005
▾
- Corporate live events and broadcast production management
Streamlogics
Toronto, Canada
Producer
12.2003 — 12.2005
▾
- Live and on-demand streaming for Fortune 500 companies
- Enterprise-grade streaming when each deployment required novel solutions
Freelance Video Professional
Toronto, Canada
Technical and Production Video Director
12.1987 — 12.2003
▾
- 16 years building a reputation from scratch in corporate events and live entertainment
- Pioneered touring video systems — international tours with major Canadian performing artists
- Multi-camera direction, switching, projection, and signal flow for live audiences
Education
Toronto Metropolitan University
Toronto, Canada
Theatre Production Program — Production Design, Broadcasting, Lighting, and Business Administration
Skills
Project Management
Technical Direction
Event Production
Live Streaming & Broadcast
Team Leadership
Client Relationship Management
Production Design
Lighting & Staging
Budgeting & Scheduling
Accomplishments
Canadian Comedy Award Winner — Best Troupe, The Gentlemen Callers (1999)
Recording Artist — The Free Press (percussion & vocals, 2004–2009)
Languages
English
Native
Portuguese
Upper Intermediate (B2)
French
Elementary (A2)
Timeline
2015 — Present
Account Manager / Senior TPM at Apex Sound and Light
2005 — 2015
Founded Olive Tree Consulting — acquired by Apex
2005 — 2006
Technical Director at Livewire Communications
2004 — 2005
Project Manager at Duccom Canada
2003 — 2005
Producer at Streamlogics
1987 — 2003
Freelance — pioneered touring video systems across Canada
Get in Touch
Available for opportunities and collaborations.
alex@alexoliveira.com
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